Product
The hidden cost of "small" tech choices three years in
How Auth0, Algolia, and Stripe pricing changes and technical lock-in can cost startups months of engineering time and 15x price hikes.
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Product
Engineering, design, and the technical decisions that shape what you ship. Build-versus-buy, internal tools, and product tradeoffs from people doing the work.
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Articles in Product
Product
The vendor you chose in week one is the migration you will run in year three
How small vendor choices made in week one compound into expensive migrations by year three, and a pre-commitment checklist to avoid the trap.
Product
We built our own internal CRM. Six months later, here's what we wish we knew.
A practical account of building an internal CRM at a small team. What worked, what we would throw away, and the math that actually decided it.
Product
The case for building internal tools instead of buying
After two years running a small team across a stack of subscriptions, the math on building internal tools has shifted. Here is the framework we use now.